Over the past several years, we have partnered with the CIP Group (formerly Mevushelet), one of Israel’s leading food manufacturing and catering companies, to develop Roket—a next-generation food and beverage concept.
Blending café culture with fresh convenience, Roket serves professionals, families, and local communities through a full café menu alongside a wide selection of hot and chilled meals inspired by global cuisines. From strategy and positioning to brand identity and customer experience, we helped shape a concept designed for the future of fresh, accessible, high-quality food retail.
SPACE: STUDIO I'M | IRIT SNIR
